Day in the Bay

This was my final project I designed during the UX Design program I attended at General Assembly. I designed a trip planning app (iOS) for busy parents. I began with a problem: Parents spend too much time researching family activities, which often requires combing through lots of information online when they could be spending that time having fun with their kids.

And through research and iteration arrived at a solution: Most importantly, users need a mobile product. They also need to have information synthesized in one place for them to access quickly. Lastly, users need crowd-sourced reviews in order to make confident decisions.