Company
Smile CompanyTHE CLIENT
Habibs is the largest fast-food chain in Brazil and the largest Arab fast food chain in the world
THE BRIEFING
Set up the Habibs restaurant’s party lounge with the aim of boosting its use.
THE SOLUTION
We went beyond the briefing, seeing the opportunity to create a complete experience. What would the party’s invitation be like? And the hats? What would be the cake and the congratulations? We care about creating a truly Habibs ritual, with flying carpet photos and personalised music!
MY ROLE
I participated in the creative conception with the team.